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Thread: Kmart is renaming its 'plus-sized' section 'fabulously sized'

  1. #1
    Shrieking Violet Sprockey's Avatar
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    Kmart is renaming its 'plus-sized' section 'fabulously sized'

    Retailers across the country are finally waking up to the fact that yes, women who wear above a size 12 spend money on clothes, too! Now one of the biggest big-box chains in the country is realizing that adding more sizes boosts sales — and those sizes don't have to get slapped with a “plus-size” label, either.*Women’s Wear Daily*reports*that Kmart is removing the term “plus-size” from its stores, and instead rolling out expanded “Fabulously Sized” sections at stores across the country.

    http://www.wcvb.com/article/kmart-pl...sized/12222530
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    kcunaC yzarC Lor's Avatar
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    I like that they are adding larger sizes but my initial feeling is that the name is a bad idea, fabulous is not descriptive to the specifics of the clothing at all. Smaller sizes aren't fabulous?

    A local radio host got herself in a pile of hot water lately for saying that clothing manufacturers should stop producing large sizes altogether, she said it is bad for society to allow heavier people to be comfortable in their clothes and if they had nothing to wear it would encourage them to be skinny. She also said she wasn't being mean though, she has some heavy friends.

  3. #3
    I'm just here for the lulz. Sarsparilla's Avatar
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    WHY CAN'T THEY ALL JUST BE CLOTHES?
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    Heartless Wench Alice Chalmers's Avatar
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    Quote Originally Posted by Sarsparilla View Post
    WHY CAN'T THEY ALL JUST BE CLOTHES?
    This. For fuck's sake.


    Also, I somehow did not realize that K-Mart still existed.

  5. #5
    Easily entertained kimbelina's Avatar
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    I remember when I was a kid having to get my clothes from the "pleasantly plump" line. I hated that and I think I'd hate the Fabulously Sized label too. Why can't they just have the size listed and be done with it?

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  6. #6
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    Dumb. I am fabulous at all sizes.

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    Wishes reality was like comic books tpatt100's Avatar
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    Full Sponsor GiftOfFlavor's Avatar
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    Quote Originally Posted by Sarsparilla View Post
    WHY CAN'T THEY ALL JUST BE CLOTHES?
    This. There is no reason to delineate. Just have clothes with sizes.

  9. #9
    Premier Sponsor Kay's Avatar
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    I never understood why there has to be a different section for plus-size. Just have all woman's clothes together in one section with all sizes present. No need for labels. I hate the 'husky' sizes in boy's clothes too.

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    Moderator Shaena's Avatar
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    All I can think of is The Hefty Hideaway, in Hairspray.
    It's stupid.

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